Building strong brands across Europe

We help brands grow through visibility and connection

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We work with international brands to grow their presence across Northern and Central Europe — combining deep market insight with operational precision.

About us

Close-up of lips applying glossy pink lip gloss with a white applicator wand.

BB Essentials is a distribution and logistics company focused on the beauty, personal care, and wellness sectors.

Our mission

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To bridge global brands and European consumers through reliable distribution, transparent execution, and long-term brand building.

Close-up of two women with natural freckles, clear skin, and neutral lip color, showing diverse skin tones.

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Our goal is simple — to make great products available to the right consumers, in the right stores, at the right time.

Brand categories

Focus on Scalable Beauty

Our portfolio covers the most dynamic and high-demand categories in the beauty and wellness sector:

Fragrance &
Deodorants

Skincare &
Face Care

Haircare &
Styling

Makeup & Color
Cosmetics

Bath &
Body

Oral Care &
Hygiene

Fragrance &
Deodorants

Skincare &
Face Care

Haircare &
Styling

Makeup & Color
Cosmetics

Bath &
Body

Oral Care &
Hygiene

Markets

Smiling blonde woman with glowing skin gently touching her face with both hands.

Finger touching thick white cream in an open jar.

Close-up of lips and lower nose with water droplets on the skin.

Regional Strength, European Scale

We operate across three key regions — giving brands full coverage of Europe’s most developed and trend-driven beauty markets.

Regions

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Nordics – Denmark, Sweden, Norway, Finland, Iceland

DACH – Germany, Austria, Switzerland

Baltics – Estonia, Latvia, Lithuania

Local expertise, centralized logistics, and regional market access — all managed from one partner.

Join us

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Grow your brand across Europe!

We’d love to hear from you!

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